IMPORTANT ITEMS TO NOTE
During the Business Accelerator, you may hear a few terms or systems that are new to you. We have provided a list below to help with understanding these items.
Niche Market: The market you are targeting with your products or services.
Ideal Client: This is your dream client. You solve their problems and target them through out your products, services, and website content.
Early Stage Offer (ESO): This is free content that you create for your niche market. Usually, this is a 1-2 page document that provides value and is related to a future program, product, or service you offer.
Lead Page/Opt-in: This is a form you create to capture an email. Use lead pages to host webinars, webinar sign ups, sales pages, ESO opt-ins, challenge sign ups, video replays, thank you pages, and more.
Our favorite program: Leadpages ($25 per month paid annually or $37 per month paid monthly)
Sales Funnel: Used in email marketing to funnel readers toward a specific product or service.
Newsletter platform: It is important to set this up before the course begins.
Our favorites programs:
MailChimp : Free | Beginner | Limited capabilities
Active Campaign : $9 per month
Squarespace: Website creation site. Easy to use and customize websites. Drag and drop template. Beginner to Intermediate. $144 per year or $16 monthly.
WordPress: Website creation tool. Most powerful way to create your website or blog. Skill level: Intermediate. Free option available.